Mon 14 Sep 2009

An Interview With Jeff Scholen: The Man Behind The PowerCurl

by nikki

As we always do when a product moves into manufacturing – it’s time to hear a few words from Jeff Scholen the original ideator of our cord wrap for Apple’s MagSafe Power adaptor. Below is an interview with Jeff:

1. When did you think of the idea for the PowerCurl?

I bought my first Mac in May of this year. I hated the cord from the start and got to thinking about how it could be improved to make it slimmer so that it could fit into my laptop bag.

2. Had you tried to make this thing on your own already?

jeff scholen

I doodled sketches of how the idea could work, but never finalized it.


3. what do you do? (job-wise, ya know, when you are not on quirky)

I am an engineer for a medical device company

4. where are you from?

Atlanta

5. who/where do you derive your creative inspiration from?

Who: I believe all good things (including my creative ideas) come from God.
Where: I am a vacuum for information. Every so often, 2 or 3 pieces of information will clash and an idea will pop into my head.

6. What do you wish quirky had that it does not already?

It would be nice to have a count of units sold/earnings online after pre-sale is done. It would help to motivate myself and others to submit more ideas. I’d also like a description of what people do to gain influence listed online to better understand the process.

7. What store would you love to see PowerCurl in?

Apple or apple.com of course!

8. What is your favorite deli meat? What is your favorite cereal?

Roast beef is my favorite, but I don’t eat it much. Turkey is better for me. Cereals come and go, but Cheerios is a classic.