Posts Tagged ‘waffles’

  • Fri, Jul 2 2010

    Our interns got a little crafty while testing proof of concept for the winning “waffle shot” industrial design idea. See exhibits A through F:

    Et voila! It works!

    If the final product looks a little, well, crumbly, it’s for a few reasons:

    - Our resourceful interns scrounged together everything available in the office kitchen (hence the strawberry and whipped cream garnish) to throw together this rough proof of concept. The ingredients weren’t ideal for this kind of testing, but they did the trick.

    - We used a toaster oven for uniform heat and thin sheet metal as opposed to cast iron… not ideal for crispy waffle cookin’.

    - The lower toaster oven heat meant that the dough didn’t cook as firmly as it would in a waffle maker.

    But we weren’t aiming for perfection here… we just wanted to see if the concept would hold in practice. And it does!

    With that, we’re on to naming, Quirks.

    Oh, and happy 4th of July weekend. :)

    UPDATE: Over the weekend, Gaz flexed his culinary prowess in the name of additional design research.

    Behold the results:

    If that doesn’t sell products, I don’t know what will!

  • Thu, Jun 24 2010

    I went to a University that was a little heavy on design research (very academic and dry) and the fun of it has sort of been beaten out of me… until P-49.

    Waffle research is the best. You get to learn, brainstorm, AND eat the results of your research! Check out Utah with his office-renowned waffling skills:

  • Tue, Jun 22 2010

    Testing the competition for Product 49 is a tough job, but someone’s gotta do it.