This Week’s Quirky Brief: Let’s Attack Dryer Lint (And Other Garment Upkeep Issues)

There hasn’t been much innovation in garment upkeep since the invention of the lint brush. This week, we’re going to change that.

Let’s make a product that helps you care for and maintain your garments.

In this brief, we’re going to attack dryer lint, pet hair, cotton fuzz, and everything else that keeps your clothes from looking the best they possibly can. Let’s create solution-oriented products that help your clothes keep longer, so you can get more use out of them. Consider the wide variety of fibers and materials out there, as well as the different methods of upkeep.

Deadline for submissions is Monday, May 2, at 12 noon ET and submissions are free! Submit your idea here.