PowerCurl: To Shelf, Or Not To Shelf

I prefer shelf it… It is a lot neater.
Boy, how I wish I could join you guys for product development, It seems to be fun.

If there is ANYWAY possible to make it so that consumers have the option, I would do it. Most of the time I would like to have something where I can wrap my cords together easily. But other times, like when I go into the office, I know that I would like to have the cords wrapped separately.

I was also thinking that it would be easy to hold the PowerCurl in one hand while wrapping the big cord around it. I noticed in the video that Ben was having to turn the PowerCurl in order to wrap the big cord, making it harder and probably slower to do. Is there anyway around that? I was thinking that the corners would be curled enough to get your hand around them kinda like a handle. But, maybe that makes the whole thing to big…